Have you ever thought, what is the purpose of organizing an event? Of course, the main reason behind organizing an event is to create brand awareness of any particular company and make its positive image among its target audience. However, no one ever thinks, that how these events are going to affect the personalities of attendees, which is an important aspect to be focused on.
Plus, organizing an event is not that simple. You can’t just organize an event and wait for the attendees to come. For making your event work, and get it popular among the target audience, you have to market and advertise it through proper mediums. You have to get it promoted via your marketing team and most importantly via your attendees as no marketing works faster than a positive word of mouth.
This blog is particularly about getting your attendees and target audience on board in order to share your event stuff on social media.
Have a look at the following points that we have jotted down for you:
Don’t Forget to Make Your Event’s Hashtag
Well, event managers it’s important for you to create a particular event hashtag, and write it along every event related post that you share on social media. Like this, every time when your potential audience will share your stuff, which might be an interesting image or a viral video, your hashtag will get promoted with it.
Plus, this act will increase the viewership of your hashtag every time it gets shared. Trust us that it will act as an excellent call to action.
Create a Photo Zone
It is another interesting way to get your attendees to share your event’s stuff directly or indirectly on social media. You can create an interesting photo clicking area that can ignite an urge in every person to click a photo there. Then they can share that photo on social media with reference to your event.
Hire a Professional Photographer
You can’t just click a couple of good for nothing pictures, and post them on Facebook and other social media platforms. It’s said because no one would like to share any trash stuff on social media. What you need to do is, hire a professional photographer and ask him to click some extraordinary pictures of your guests, speakers, and venue. Like this, people will feel an urge to share the images in which they are looking the best, along with your social media page’s link.
Run Social Media Competitions
You may run a competition on social media. Say on Facebook, you ask a question regarding your event, and say that whoever will answer this question will get some kind of prize. This act will make people comment and indulge in your posts. So, as the number of people commenting on your posts will increase, the more your post will become visible to a larger pool of people.
Share Interesting Images
Don’t just share any other image on your page, but post stuff that has a good and appealing flavor. Moreover, it must be according to the taste of your potential audience. Only then it will be shared by them, otherwise, it will be a big NO.
Ray Parker
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