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If you have conference lined up in the future and currently you have made the decision to utilize an event app, then cheers! Your event will surely be a huge success and flow smoothly. This is due to the assistance of a small however powerful app that can benefit your guests and you to stay at the same level during the event. This will include the following:

  • Keep your guest tickets in an easy-to-access location.
  • Permit your guests to participate and engage in the conference.
  • Important information related to displaying hashtags on social media news feed.
  • Keeping everyone on track with an up-to-date schedule.

This all will create a customer delight and your guests will thank you for going an extra mile to create an event app for your conference.

However, if you are going to have an event app to assist your guests to deal all the formalities smoothly and taking the advantage of everything you have set up for them to do, then it is important to make sure that your app has been customized to fit the theme of your conference.

The above-mentioned statement is correct. There are methods you can design your event app to be a unified growth of your conference itself, mixing in with the theme and assimilating perfectly with every characteristic of your event. Here are three ways you can make it happen.

1. Create a Strong Visual

It is your responsibility to guarantee that your logo, themes, and colors are seamlessly extended onto your guest’s phones while using an event app designed for the conference. An event app permits you to modify the outlook of the digital interface by creating the strong visual presence. In this way, your participants will be able to access all types of resources that you can give them to improve their experience. The app is likely to have images and colors of your brand, making it simple to integrate into your conferences theme.

2. Cater to Your Audience’s Interests

Decide your target audience among the following three groups.

  • A vocal group who will want to join in and voice out their opinions.
  • A younger generation that is smitten with social media.
  • People working to the network who will want to link with others

There are numerous different opportunities you will have with an event app as far as features you want to contain – nevertheless not all of them might be of importance to your target customers. You undoubtedly would not want to blatantly show a Twitter feed for your hashtag of choice at an event where your target audience is mostly from an older group who is not as acquainted with the medium. In this scenario, you would probably perform better rather than featuring options for open questions, trivia, polls, and chances for active dialogues.

In other words, get to know your target customers and offer them more options for the feature that they would definitely enjoy and make those accessible to them. Your targeted customers are an integral part of your conferences theme. Therefore, you must guarantee that they are represented in your event app.

3. Use the App from Beginning to End

Your application can become a part of your event process from check-in to evaluation if it has end-to-end features. In this way, your attendees will be accustomed to your app interface prior to arriving at the event. The outlook and feel of your app simply amalgam with your conference’s theme.

In The End

Custom event apps give so many opportunities for features and variations, however, if you incorporate all of them, you can simply end up awe-inspiring your guests and making the app feel fragmented and like there is no bonding theme. To guarantee that your event app goes easily with the theme of your conference, you must pay attention to the images and colors you select to utilize and permit them to match up with those you are using in decoration, banners and other promotional material.

Ask yourself which characteristics your target audience will be attracted to and incorporate those choices! And make sure that your app is a reliable portion of the process, so your users have time to acquaint themselves with it prior to the end.

Ray Parker

Ray Parker

Ray Parker is an entrepreneur and tech enthusiast who loves to incorporate new technologies to get more efficient outcomes. When he's not marketing his latest venture, he keeps himself busy in writing technical articles to educate peers and professionals.
Ray Parker

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