Over the past few years, mobile apps have played a pivotal role in boosting the business. In today’s digital era, the role of the mobile app cannot be ignored. We have seen the disruption of mobile apps in various industries and real estate is no exception.
Similar to e-commerce apps, best real estate apps have eased the way people buy, sell and rent out their property. The purpose of any mobile app is to facilitate users and address their needs within no time. Apart from user experience and user interface, mobile apps need to offer core features that are necessary for users to meet their demands.
The same goes for real estate mobile app where users can access property prices, listing, maps and filtering options. In this article, we are going to discuss some of the essential real estate mobile app features that need to be included and cannot be ignored. So without further ado, let’s get started.
Customization
Mobile apps are developed to help users find products, services and other material without doing much. In real estate mobile app, everyone wants to customize the results according to the given budget, lifestyle and location.
For instance, if a person is looking for Arabian Ranches Property for sale, the user must get hands on the filtering option to refine the search. Instead of scrolling for hours and coming up with desired results on the last page would not please the user. Instead, the real estate mobile app should provide necessary options to customize the results according to one’s requirement. The more you ease the journey of the user, the better it will be.
Map Feature
People rely heavily on technology, even when they want to drive a few blocks away from their house. Now, imagine, how important it is to integrate a map feature in your real estate map. The integration of the map will allow users to search for the house of their dream at the desired location.
Map feature makes home search easy for clients. Not only the location of the house, but also they can gather other useful information such as nearby hotels, restaurants, parks, cafes, school, hospitals and public transit. By integrating this feature, you can ensure users experience at par and make it easy for them to locate their next dream house.
Listing Options
In real estate business, listing plays an important role in buying, selling and renting of property. Make sure to include listing options in your real estate mobile app in order to make it easier for homeowners to buy, sell and rent their property.
Listing of property should be easy and user-friendly. For instance, the feature must ask for every detail that can help them sell or buy the property of their choice. Give them access to a dashboard where they can write the description of the house, location, access to amenities, price and number of rooms. It will be easier for buyers and sellers to find the property according to their own requirements.
Saving Favorites
One of the features that would help in keeping the users updated about the property is by offering them a saving option. For instance, if a user finds a property that suits their budget and lifestyle, but are not likely to make the purchase instantly can help them view later without wasting their time. Some of the apps available on the market offer saving option to help the user stay updated with the price fluctuation. Moreover, by helping clients save the property for later viewing will help realtors to approach leads and give them the offer that they could not reject.
Lead Generation
Lead generation feature is not for the clients; rather it will prove to be beneficial for agents and brokers. The core objective of a real estate app is to gather the list of clients. By asking the users to register through their primary email to use the app, the realtors can run email campaigns. These campaigns will definitely result in closing the deal, resulting in buying and purchasing of property more than ever.
Augmented Reality
Augmented reality is also one of the leading technologies proving to benefit brands and businesses. When it comes to real estate, augmented reality can do miracles. For instance, augmented reality in the mobile app can help clients to know every detail about the property such as area, location and visualizing property in real time. Moreover, it would help save the time of both client and real estate agent, as the user can simply open the app and point out the camera to view details in augmented reality.
Chatbot
AI Chatbot is also a great feature to integrate into your real estate mobile app. The benefits of integrating chatbot are many. For instance, a chatbot can help you generate more leads because they collect user’s data who interact with it. It can provide 24/7 assistance regarding any queries made from the user. Suppose, if a user asks the chatbot to find properties with 4 bedrooms a kitchen and a small lawn, the chatbot will display all the results in a jiffy. Moreover, if a person wants to find a property in a certain area, a chatbot can prove to be a great assistance.
A chatbot can also display recommended properties based on past interaction. It would help realtors to engage customers and let them find the property of their choice. The data collected through chatbots can further help realtors to send customized emails and messages, resulting in successful deals.
Conclusion
When it comes to real estate, there are untapped opportunities that are not considered essential by the realtors. However, the fact is that in order to stay competitive and generate leads, one has to stay updated with the latest trends.
Real estate mobile apps is a onetime investment that must be taken into consideration. If you are a real estate agent and want to be one of the renowned brokerage firms in the future, make sure to invest your money in mobile app development. Before opting for mobile app development services, ask the company about portfolio and testimonials.
Ray Parker
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